{"title":"The Mens Style Guide","description":null,"products":[{"product_id":"the-mens-light-wool-shirt-heather-charcoal","title":"The Mens Light Wool Shirt","description":"\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eA modern classic, featuring a spread collar, chest pockets and wrist cuffs, making this button-down suitable for work or pleasure. It features a center back box pleat and a slightly curved bottom hem, perfect for wearing tucked with pants or casually untucked. Made of luxurious ZQ Merino Wool sourced from New Zealand, and milled in Italy, the fabric is surprisingly lightweight, yet incredibly comforting. Thoughtfully detailed with durable, naturally sourced Corozo buttons.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eMade in Quebec.\u003c\/span\u003e\u003c\/p\u003e","brand":"ecologyst","offers":[{"title":"Heather Charcoal \/ XS","offer_id":44117665546274,"sku":"EM02020_HCHAR-XS","price":245.0,"currency_code":"CAD","in_stock":false},{"title":"Heather Charcoal \/ S","offer_id":44117665579042,"sku":"EM02020_HCHAR-S","price":245.0,"currency_code":"CAD","in_stock":true},{"title":"Heather Charcoal \/ M","offer_id":44117665611810,"sku":"EM02020_HCHAR-M","price":245.0,"currency_code":"CAD","in_stock":false},{"title":"Heather Charcoal \/ L","offer_id":44117665644578,"sku":"EM02020_HCHAR-L","price":245.0,"currency_code":"CAD","in_stock":true},{"title":"Heather Charcoal \/ XL","offer_id":44117665677346,"sku":"EM02020_HCHAR-XL","price":245.0,"currency_code":"CAD","in_stock":true},{"title":"Heather Charcoal \/ XXL","offer_id":44117665710114,"sku":"EM02020_HCHAR-XXL","price":245.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1083\/3590\/files\/LightWoolShirt_HEATHERCHARCOAL_1_1000x1250_1b445554-2312-49b7-9136-6dc21a7d3c88.jpg?v=1745456528"},{"product_id":"the-195-merino-crew-black","title":"The 195 Merino Crew","description":"\u003cp\u003eThe 195 Merino Crew is designed to be the ideal lightweight and versatile top for all year-round, with a slim fit on the torso and a long cut sleeve and long body length to make sure there’s no space for cold air to sneak in. Raglan sleeves and a curved bottom hem make it elevated enough to wear with a casual pant or shorts. Our ZQ Merino Wool is washable and preshrunk.\u003c\/p\u003e\n\u003cp\u003eMade in Vancouver.\u003c\/p\u003e","brand":"ecologyst","offers":[{"title":"Black \/ XS","offer_id":44117850685474,"sku":"E01052_BLK-XS","price":210.0,"currency_code":"CAD","in_stock":true},{"title":"Black \/ S","offer_id":44117850718242,"sku":"E01052_BLK-S","price":210.0,"currency_code":"CAD","in_stock":true},{"title":"Black \/ M","offer_id":44117850751010,"sku":"E01052_BLK-M","price":210.0,"currency_code":"CAD","in_stock":false},{"title":"Black \/ L","offer_id":44117850783778,"sku":"E01052_BLK-L","price":210.0,"currency_code":"CAD","in_stock":false},{"title":"Black \/ XL","offer_id":44117850816546,"sku":"E01052_BLK-XL","price":210.0,"currency_code":"CAD","in_stock":false},{"title":"Black \/ XXL","offer_id":44117850849314,"sku":"E01052_BLK-XXL","price":210.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1083\/3590\/files\/195MerinoCrew_BLACK_1_1000x1250_be8657ea-2e6b-461a-9aa0-40d6456092c7.jpg?v=1745618204"},{"product_id":"the-mens-light-wool-pleated-pant-heather-charcoal","title":"The Mens Light Wool Pleated Pant Heather Charcoal","description":"\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eA sophisticated addition to the wardrobe — designed first and foremost for ease and longevity. Made from machine washable Merino Wool, this gathered elastic waist trouser features a zip fly with an inner cord for extra adjustments.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eSecured back welt pockets and slash front pockets provide all the storage and functionality you need. Belt loops provide a polished look when you need a little extra support. Designed with front pleats, a relaxed fit through the hip and a slight taper at the hem, you'll be reaching for these time and again.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eMade of luxuriously soft extra fine Merino Wool sourced from New Zealand (ZQ certified), and milled at a BCorp certified mill in Italy, the fabric is surprisingly lightweight yet incredibly comforting.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eFinished with natural corozo buttons, that are both natural and scratch resistant offer a perfect alternative to plastic.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cmeta charset=\"utf-8\"\u003eRelaxed fit, size down for a more true size. Please refer to the size chart to find your perfect fit.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eMade in Vancouver.\u003c\/span\u003e\u003c\/p\u003e","brand":"ecologyst","offers":[{"title":"Heather Charcoal \/ 28","offer_id":44419393683490,"sku":"EM08029_HCHAR_28","price":385.0,"currency_code":"CAD","in_stock":false},{"title":"Heather Charcoal \/ 30","offer_id":44419393716258,"sku":"EM08029_HCHAR_30","price":385.0,"currency_code":"CAD","in_stock":false},{"title":"Heather Charcoal \/ 31","offer_id":44419393749026,"sku":"EM08029_HCHAR_31","price":385.0,"currency_code":"CAD","in_stock":false},{"title":"Heather Charcoal \/ 32","offer_id":44419393781794,"sku":"EM08029_HCHAR_32","price":385.0,"currency_code":"CAD","in_stock":false},{"title":"Heather Charcoal \/ 33","offer_id":44419393814562,"sku":"EM08029_HCHAR_33","price":385.0,"currency_code":"CAD","in_stock":true},{"title":"Heather Charcoal \/ 34","offer_id":44419393847330,"sku":"EM08029_HCHAR_34","price":385.0,"currency_code":"CAD","in_stock":true},{"title":"Heather Charcoal \/ 36","offer_id":44419393880098,"sku":"EM08029_HCHAR_36","price":385.0,"currency_code":"CAD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1083\/3590\/files\/MensLightWoolPant_GREY_1000x1250_174f5c4f-55d5-4127-ac4a-566183ccbb2c.jpg?v=1761888760"},{"product_id":"the-ventile-field-coat-green","title":"The Ventile Field Coat","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003eA reliable layer designed for everyday wear, this cotton Ventile chore jacket brings together utility, breathability, and refined finishings. Cut from densely woven and water-resistant Ventile fabric, this coat offers natural weather resistance without compromising on softness. \u003cmeta charset=\"utf-8\"\u003eIt is lined with 100% organic cotton and features a heavy organic cotton washed black canvas fabric at the collar. Thoughtfully detailed with patch pockets and finished with natural Corozo buttons, it transitions effortlessly through the seasons. \u003cbr\u003e\u003cbr\u003eMade in Vancouver.\u003c\/p\u003e","brand":"ecologyst","offers":[{"title":"Green \/ XS","offer_id":45218818457634,"sku":"EM05019_GRN_XS","price":585.0,"currency_code":"CAD","in_stock":false},{"title":"Green \/ S","offer_id":45218818490402,"sku":"EM05019_GRN_S","price":585.0,"currency_code":"CAD","in_stock":true},{"title":"Green \/ M","offer_id":45218818523170,"sku":"EM05019_GRN_M","price":585.0,"currency_code":"CAD","in_stock":true},{"title":"Green \/ L","offer_id":45218818555938,"sku":"EM05019_GRN_L","price":585.0,"currency_code":"CAD","in_stock":true},{"title":"Green \/ XL","offer_id":45218818588706,"sku":"EM05019_GRN_XL","price":585.0,"currency_code":"CAD","in_stock":true},{"title":"Green \/ XXL","offer_id":45218818621474,"sku":"EM05019_GRN_XXL","price":585.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1083\/3590\/files\/VentileFieldCoat_GREEN_1000x1250_1.jpg?v=1776384257"},{"product_id":"the-wool-field-overshirt-plaid","title":"The Wool Field Overshirt","description":"\u003cp\u003eWith our fabric milled at one of the last three woolen mills in the United States, the Semi-relaxed Wool Field Shirt features 11oz flannel with wool yarns coming from Montana.\u003c\/p\u003e\n\u003cp\u003eMade with organic cotton yoke and sleeve cuffs, this shirt is designed to fit over your favorite t-shirts. Finished with natural corozo buttons, and made in Canada.\u003c\/p\u003e","brand":"ecologyst","offers":[{"title":"Plaid \/ S","offer_id":45246127636514,"sku":"EM02026_BURG_S","price":345.0,"currency_code":"CAD","in_stock":false},{"title":"Plaid \/ M","offer_id":45246127669282,"sku":"EM02026_BURG_M","price":345.0,"currency_code":"CAD","in_stock":true},{"title":"Plaid \/ L","offer_id":45246127702050,"sku":"EM02026_BURG_L","price":345.0,"currency_code":"CAD","in_stock":false},{"title":"Plaid \/ XL","offer_id":45246127734818,"sku":"EM02026_BURG_XL","price":345.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1083\/3590\/files\/WoolFieldOvershirt_PLAID_1000x1250_1.jpg?v=1776384258"},{"product_id":"the-mens-organic-cotton-henley-tee-stone","title":"The Mens Organic Cotton Henley Tee","description":"\u003cdiv class=\"relative w-full overflow-visible\"\u003e\n\u003csection data-turn=\"assistant\" data-scroll-anchor=\"false\" data-testid=\"conversation-turn-8\" data-turn-id-container=\"request-WEB:11948cd8-76fd-449f-881a-c80c06c3c3b8-3\" data-turn-id=\"request-WEB:11948cd8-76fd-449f-881a-c80c06c3c3b8-3\" dir=\"auto\" class=\"text-token-text-primary w-full focus:outline-none [--shadow-height:45px] has-data-writing-block:pointer-events-none has-data-writing-block:-mt-(--shadow-height) has-data-writing-block:pt-(--shadow-height) [\u0026amp;:has([data-writing-block])\u0026gt;*]:pointer-events-auto [content-visibility:auto] supports-[content-visibility:auto]:[contain-intrinsic-size:auto_100lvh] R6Vx5W_threadScrollVars scroll-mb-[calc(var(--scroll-root-safe-area-inset-bottom,0px)+var(--thread-response-height))] scroll-mt-[calc(var(--header-height)+min(200px,max(70px,20svh)))]\"\u003e\n\u003cdiv class=\"text-base my-auto mx-auto pb-10 [--thread-content-margin:var(--thread-content-margin-xs,calc(var(--spacing)*4))] @w-sm\/main:[--thread-content-margin:var(--thread-content-margin-sm,calc(var(--spacing)*6))] @w-lg\/main:[--thread-content-margin:var(--thread-content-margin-lg,calc(var(--spacing)*16))] px-(--thread-content-margin)\"\u003e\n\u003cdiv class=\"[--thread-content-max-width:40rem] @w-lg\/main:[--thread-content-max-width:48rem] mx-auto max-w-(--thread-content-max-width) flex-1 group\/turn-messages focus-visible:outline-hidden relative flex w-full min-w-0 flex-col agent-turn\"\u003e\n\u003cdiv class=\"flex max-w-full flex-col gap-4 grow\"\u003e\n\u003cdiv data-turn-start-message=\"true\" class=\"min-h-8 text-message relative flex w-full flex-col items-end gap-2 text-start break-words whitespace-normal outline-none keyboard-focused:focus-ring [.text-message+\u0026amp;]:mt-1\" data-message-model-slug=\"gpt-5-5\" dir=\"auto\" data-message-id=\"faa436e7-1214-4b9d-b925-95b2a5026eaa\" data-message-author-role=\"assistant\" tabindex=\"0\"\u003e\n\u003cdiv class=\"flex w-full flex-col gap-1 empty:hidden\"\u003e\n\u003cdiv class=\"markdown prose dark:prose-invert wrap-break-word w-full light markdown-new-styling\"\u003e\n\u003cp data-end=\"268\" data-start=\"0\"\u003eThis is a refined take on a classic base layer, our henley is cut with an easy silhouette that layers comfortably without feeling bulky. Crafted from the same soft, durable, organic cotton jersey as our midweight tee, it’s designed for everyday wear through all seasons. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cp\u003e\u003cspan\u003e\u003cmeta charset=\"utf-8\"\u003eMade in Canada\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cmeta charset=\"utf-8\"\u003e \u003cem\u003eOur Curated Sets Offer: Get 10% off with the purchase of any 2 Midweight Organic Cotton Tee's, or 15% off with the purchase of 3 or more (applied at checkout). See the Shipping \u0026amp; Returns drop down for details.\u003c\/em\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"ecologyst","offers":[{"title":"Stone \/ XS","offer_id":45373058318370,"sku":"EM01059_STN_XS","price":85.0,"currency_code":"CAD","in_stock":true},{"title":"Stone \/ S","offer_id":45373058351138,"sku":"EM01059_STN_S","price":85.0,"currency_code":"CAD","in_stock":true},{"title":"Stone \/ M","offer_id":45373058383906,"sku":"EM01059_STN_M","price":85.0,"currency_code":"CAD","in_stock":true},{"title":"Stone \/ L","offer_id":45373058416674,"sku":"EM01059_STN_L","price":85.0,"currency_code":"CAD","in_stock":true},{"title":"Stone \/ XL","offer_id":45373058449442,"sku":"EM01059_STN_XL","price":85.0,"currency_code":"CAD","in_stock":true},{"title":"Stone \/ XXL","offer_id":45373058482210,"sku":"EM01059_STN_XXL","price":85.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1083\/3590\/files\/MensMidweightHenley_STONE_1000x1250_1_1488bb11-0231-46dc-8877-258bf85f7c8f.jpg?v=1785890814"},{"product_id":"the-midweight-anywhere-straight-leg-pant","title":"The Midweight Anywhere Pant","description":"\u003cp\u003eThese elasticated relaxed fit pants are your new wardrobe staple. Made of mid-weight 320 gsm Italian dead-stock cotton twill, they feature elevated welt pockets and topstitching details throughout. By adding volume through the front and back seams rather than a side seam, they are able to have a wider, relaxed leg that still feels polished. The considered silhouette offers the refinement of a tailored trouser with the ease of a pull-on pant. We've added a wide hem allowance on this pant to allow for custom inseam adjustments. \u003cbr\u003e\u003cbr\u003ePlease refer to the size chart to find your perfect fit. \u003cbr\u003e\u003cbr\u003eMade in Vancouver.\u003c\/p\u003e","brand":"ecologyst","offers":[{"title":"Black \/ XS","offer_id":46109613555746,"sku":"EM08023_BLK_XS","price":285.0,"currency_code":"CAD","in_stock":true},{"title":"Black \/ S","offer_id":46109697146914,"sku":"EM08023_BLK_S","price":285.0,"currency_code":"CAD","in_stock":true},{"title":"Black \/ M","offer_id":46109697179682,"sku":"EM08023_BLK_M","price":285.0,"currency_code":"CAD","in_stock":true},{"title":"Black \/ L","offer_id":46109697212450,"sku":"EM08023_BLK_L","price":285.0,"currency_code":"CAD","in_stock":true},{"title":"Black \/ XL","offer_id":46109697245218,"sku":"EM08023_BLK_XL","price":285.0,"currency_code":"CAD","in_stock":true},{"title":"Black \/ XXL","offer_id":46109697277986,"sku":"EM08023_BLK_XXL","price":285.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1083\/3590\/files\/AnywherePant_BLACK_1000x1250_1.jpg?v=1786743873"},{"product_id":"the-heavyweight-anywhere-straight-leg-pant","title":"The Heavyweight Anywhere Pant","description":"\u003cp\u003eThese elasticated relaxed fit pants are your new wardrobe staple. Made of a heavy weight 460 gsm Italian dead-stock cotton twill, they feature elevated welt pockets and topstitching details throughout. By adding volume through the front and back seams rather than a side seam, they are able to have a wider, relaxed leg that still feels polished. The considered silhouette offers the refinement of a tailored trouser with the ease of a pull-on pant. We've added a wide hem allowance on this pant to allow for custom inseam adjustments. \u003cbr\u003e\u003cbr\u003ePlease refer to the size chart to find your perfect fit. \u003cbr\u003e\u003cbr\u003eMade in Vancouver.\u003c\/p\u003e","brand":"ecologyst","offers":[{"title":"Charcoal Olive \/ XS","offer_id":46109705338914,"sku":"EM08023_COL_XS","price":295.0,"currency_code":"CAD","in_stock":true},{"title":"Charcoal Olive \/ S","offer_id":46109705371682,"sku":"EM08023_COL_S","price":295.0,"currency_code":"CAD","in_stock":true},{"title":"Charcoal Olive \/ M","offer_id":46109705404450,"sku":"EM08023_COL_M","price":295.0,"currency_code":"CAD","in_stock":true},{"title":"Charcoal Olive \/ L","offer_id":46109705437218,"sku":"EM08023_COL_L","price":295.0,"currency_code":"CAD","in_stock":true},{"title":"Charcoal Olive \/ XL","offer_id":46109705469986,"sku":"EM08023_COL_XL","price":295.0,"currency_code":"CAD","in_stock":true},{"title":"Charcoal Olive \/ XXL","offer_id":46109705502754,"sku":"EM08023_COL_XXL","price":295.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1083\/3590\/files\/AnywherePant_CHARCOAL_1000x1250_1.jpg?v=1787100607"},{"product_id":"the-mens-classic-cotton-tee-thyme","title":"The Mens Classic Cotton Tee","description":"\u003cp\u003e\u003cspan\u003eThis breathable cotton jersey offers a relaxed fit, a classic feel, and all-day comfort. Made with 100% Canadian-milled cotton, this soft, lightweight tee is an easy choice for comfort.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cmeta charset=\"utf-8\"\u003eMade in Canada.\u003c\/span\u003e\u003c\/p\u003e","brand":"ecologyst","offers":[{"title":"Thyme \/ XS","offer_id":47520721109026,"sku":"EM01079_THY_XS","price":80.0,"currency_code":"CAD","in_stock":true},{"title":"Thyme \/ S","offer_id":47520721141794,"sku":"EM01079_THY_S","price":80.0,"currency_code":"CAD","in_stock":true},{"title":"Thyme \/ M","offer_id":47520721174562,"sku":"EM01079_THY_M","price":80.0,"currency_code":"CAD","in_stock":true},{"title":"Thyme \/ L","offer_id":47520721207330,"sku":"EM01079_THY_L","price":80.0,"currency_code":"CAD","in_stock":true},{"title":"Thyme \/ XL","offer_id":47520721240098,"sku":"EM01079_THY_XL","price":80.0,"currency_code":"CAD","in_stock":true},{"title":"Thyme \/ XXL","offer_id":47520721272866,"sku":"EM01079_THY_XXL","price":80.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1083\/3590\/files\/ClassicCottonTee_THYME_1000x1250_1.jpg?v=1791351113"}],"url":"https:\/\/ecologyst.com\/collections\/the-mens-style-guide.oembed","provider":"Ecologyst ","version":"1.0","type":"link"}